Elite Success Systems
is a company that helps others help themselves. They provide life coaching through a variety of subjects and methods.
I wanted visitors to feel warm and at home, yet invigorated while using the site. Vibrant colors were a must, along with large imagery of wide smiles that would serve as their own kind of testimonials.
I was chosen as a finalist on 99Designs for this design.
"Less is more" was definitely the theme of this project. With each revision, the client and I strove to go even more minimalistic and clean. What started as a very dense, intricate design blossomed into something much lighter and more visually appealing. The knowledge of good design practices that I gained from this process was priceless.